What’s that saying – there are never enough hours in the day? As a small business owner, I am quite familiar with the phrase. Wearing a million different hats, I always find that there is so much work left over at the end of the day that even if I double book my time, I … Read moreDouble Booked – Bot Marketing to the Rescue
If I say the words “brand value”, would you even know what I am talking about? Companies spend millions of dollars a year to be perceived as valuable to their clients-more valuable than competitors, but what does it truly mean? According to Seth Godin, “A brand’s value is merely the sum total of how much … Read moreBRANDING – DOES IT EVEN MATTER?
With all the different gym services out there right now, most people like to check the websites of local fitness centers to find one that is right for their needs. Since customers rely so heavily on marketing for fitness websites to make their decision, having the right site can help to attract plenty of customers … Read moreWHAT POTENTIAL CLIENTS LOOK FOR IN A FITNESS WEBSITE